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Tobbes Schakt blev SMA Örebro

Ett byte vi redan bäddat för.

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Uppdraget.

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Grafisk strategi

SMA-Gruppen består av 25 olika bolag inom anläggnings- och infrastrukturområdet.  2018 tog vi fram SMA koncernens grafiska profil med utgångspunkt från att bolaget hade en uppköpt strategi. En viktig fråga var således att producera en grafisk profil som fungerar över tid och anpassar sig till anläggningsbranschen många olika leveransområden. Det här är ett bra exempel på hur man genom ett stabilt profilarbete och lite förutseende kan bädda för en koncerns växande.

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Hur gjorde vi skillnad?

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När Tobbes Schakt i Örebro köptes upp och blev en del av SMA-koncernen kunde de även erbjuda miljö- och infrastrukturprojekt över ett större geografiskt område, en realitet de naturligtvis ville kommunicera på ett tydligt och förtroendegivande sätt.

I och med att SMA:s grafiska profil var tydligt etablerad var det ett smidigt jobb att omdesigna SMA Örebros sajt.

Se hela deras nya hemsida här: smaorebro.se

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Sharing is caring
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Liknande case 

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